THE DAYTHREE WAY


At Daythree, every Rockstar is guided by the Daythree Way – Service from The Heart! This explains our service culture and the operating principles on how we grow together. We believe strongly in humanising technology, while our Rockstars focus on building brand trust for the brands we serve by delivering a connected experience with empathy and passion. Through technology, innovation, and use of data, we deliver insights and a personalised experience.

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    CALLIE TAN POH CHOO

    Financial Controller

Callie is the Financial Controller at Daythree. She oversees the accounting and financial matters of the Group, leveraging her extensive 15 years of experience in the accounting field. Callie holds a Bachelor of Accountancy (Honours) and is a member of both ACCA and MIA.

Callie’s career began at KPMG Malaysia, where she conducted audits for various private and public companies. She subsequently joined as an Internal Auditor for company specializing in water filtration and sanitization equipment, ensuring compliance with financial, operational, and regulatory objectives., She transitioned to a multinational finance shared service hub as a Management Accountant, and subsequently served as Head of Group Finance and Accounting at an investment and capital advisory firm.

At Daythree, Callie has streamlined financial operations and improved reporting accuracy, which has been instrumental in bolstering the Group’s growth and stability. She is committed to fostering financial innovation and excellence, aiming to propel Daythree forward as a leader in digital transformation.

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